The Doctor's Ultimate Guide to Blogging – Weekly RoundUp

Guide for doctors that want to blogEvery week I spend countless hours scouring the web for great ideas, inspiration, and content that I think you will like and find useful.

Why blog you ask?
1. Helps build your authority online (Ranks you higher on Google so patients and other doctors can find you)
2. Builds trust in your community
3. Bottom line – Over time will increase your revenues and make you “famous”

Here are three great articles that I think you guys will enjoy.

1.  Wanted to share a great blog I ran across called Quicksprout.com, which has some great information for doctor’s that are interested in creating valuable content for their own websites.

Excerpt – Great blog content is made of these 3 things
Great blogging attracts attention because it delivers good content over time, which gives you regular exposure to an audience with whom you build trust…

  • Cornerstone content
  • Personal content
  • Spicy content

2.   Another blog written by Corbett Bar, called Thinktraffic.net has a great blog titled “21 quick actions you can do today to set up your blog for massive success

Excerpt – Action #1: Start Building an Email List (20-30 minutes)
Why this is important: If you aren’t building an email list, you’re missing out on the most powerful and consistent way to drive repeat visitors and customers to your website or blog. With an email list, you become less and less dependent on external sources of traffic, and gain more ability to interact with your blog’s audience.

3.   SEOMoz.org is a great blog that helps you optimize your site for Google and other search engines so that you gain the most exposure online as you possibly can.

Excerpt – 21 Tactics to Increase Blog Traffic (Updated 2012)
It’s easy to build a blog, but hard to build a successful blog with significant traffic. Over the years, we’ve grown the Moz blog to nearly a million visits each month and helped lots of other blogs, too. I launched a personal blog late last year and was amazed to see how quickly it gained thousands of visits to each post. There’s an art to increasing a blog’s traffic, and given that we seem to have stumbled on some of that knowledge, I felt it compulsory to give back by sharing what we’ve observed

Why this is important: If you aren’t building an email list, you’re missing out on the most powerful and consistent way to drive repeat visitors and customers to your website or blog. With an email list, you become less and less dependent on external sources of traffic, and gain more ability to interact with your blog’s audience.

Share your knowledge

What resources do you use for research and knowledge building?

The following two tabs change content below.
Rick Hammer
Rick has over 20 years of experience in delivering the right products, partnerships and services that lead to the success of healthcare technology companies. Rick has an extensive track record of designing and executing product, market and customer success strategies with a variety of organizations including SigmaCare, HealthRamp, NaviNet and WebMD.

Request a Demo

Learn how ReferralMD delivers a better experience for providers, staff, and patients.

Request Demo